Web Consultancy

Walk The Landscape - another new website produced by TJW Media

Walk the Landscape by TJW Media
The web presence of the Oxfordshire tour operator Walk The Landscape has been totally overhauled by TJW Media to become:

  • An attractive online presence
  • Open and personable
  • Clearly position it’s market proposition
  • SEO optimised
  • Be easy to use with CMS elements.


If you fancy having an expert guide to exploring the Cotswolds - check out Anne’s new site!





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New web site - Stonesfield.com

Launched today... a new community web site for the Oxfordshire village of Stonesfield.

Elegant, and practical this site includes many features for helping to inform and promote a village community.

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Blogging like it's 2003, or for 2010 recovery

So, I have to send off an invoice today, have correspondence to respond to, filing and other housework and and an apparent infinite number of tasks (103 according to THL) in running my business, yet, according to Julie Hall who this morning enthusiastically presented a workshop I attended for small business on Business Blogging, I should be updating my blog/website at least one to three times a week.
Sheesh!
At the event, hosted by
Merton Chamber of Commerce, Julie did a fine job in presenting the benefits to a cross section of local businesses in Wimbledon, who at least think thy should be blogging and want to know more. A tough task considering the diversity of expertise and business types.
According to Julie, small businesses should blog at least one to three times per week to:
  • Become the expert in your field
  • Build your personal Brand
  • Become the thought leader
  • Create conversations
  • Provide fresh content
  • Build presence online
  • Keep people coming back
  • Lead the pack
  • Enhance search engine optimisation
This may be well known to me, considering I've been Blogging since something like 2003 for various sites, and trying to promote the benefits to business for some time here at TJWMedia but these benefits must remain as true as they were for the last five years or so.
Or, maybe more so in a depression when other businesses maybe cutting down on promotion, and the cost advantages of the web over other means weighs even more favour of blogging (dread word). Thinking about it, last week I attended a drink product launch where the PR entirely revolved around giving away lots of drink and other freebies to hundreds of self-selected people with an eye for... freebies!
I'd hope the nuggets Julie has passed on maybe of longer term value, and only slightly less intoxicating. Er, note to self, take this foray back on the blogging saddle easy now...
OK - my point is it pays to be smart with budgets and blogging must be a cost-effective tool, and more thoughtful. My personal feeling from talking with other attendees is that sometimes it takes something of a cultural shift to implement, and maybe could be better started not by bolting it on but using it as part of an existing workflow. Julie suggested an easy way in could be by signing up as an anonymous blogger to get the writing bug, advice I'm not so sure about, but she's a writer so one can see her keenness in encouraging a softer launch for those out of practice with the written word.
There were plenty of other business owners and employees in attendance keen to implement blogs or know more - some perhaps feeling overwhelmed by the jargon and culture shift involved. But I found it was refreshing to re-think something I'm so interested in, and spent so many hours getting immersed in and become knowledgeable about, now becoming more mainstream.
Let's hope so since Julie's advice, although perhaps only partially suited to some is well worth paying attention to for businesses and brands to promote themselves profitably. But then as a promoter Julie looks like she has the ability to effectively communicate her enthusiasm for whatever she is enthused about. Strangely, however, Julie hasn’t linked to her blog from her business website ;-)
So, I feel renewed with some fresh arguments for promoting blogging as a tool for small business, and have hopefully renewed the habit myself
Hey, I've got plenty to write about and promote.... I'm due to have an article published tomorrow, I'm off the Spain at the end of the week to visit the
Nou Camp, Lloret de Mar and photograph the Challenge in Calella, plus the art and other meterials I’m selling to raise funds for Nightingale House Trust. Perhaps of more important and long term interest I should mention Peter Winters of Haddock Research has started a blog on Global warming issues.
Yes, that wasn’t so hard...
Julie did a great job in dusting off my jadedness and encouraged me to think of ideas to promote my business. This space could do with a springclean, so with Julie from Springmedia's help hopefully I'll post here more often from now onwards.
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Haddock Research implements e-commerce solution designed by TJW Media

Haddock Research brochure
Montreal, Canada, Environmental consultancy Haddock Research has implemented a Flash-based market research e-commerce solution produced by TJW Media.

Fitting into the company’s existing Drupal web platform, the solution provides an attractive and informative sales brochure that directly connects with the Moneris payment system. Customers can use the site to purchase innovative market research reports on various aspects of people’s perceptions and reactions to Climate change.

According to Haddock Research, “At Haddock Research & Branding Inc., we help our clients develop their low-carbon brands and services. We help them by better understanding the challenges they face – whether in research, marketing and/or branding. We are passionate about our work. We invest in building our knowledge of the low-carbon market around the world. And we also collaborate with scientists, environmental leaders and activists to make sure that what we are doing is consistent with the environmental challenges we all face.”

Haddock’s
Environmental Choices™ syndicated survey is being used to launch Haddock and provide baseline data and analysis.
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New website produced by TJW Media - The Kubrik Store

A simple and elegant eCommerce website for selling DVDs - with 'coverflow' style presentation of images and plenty of Google friendly features including RSS feed and standards complaint technologies.

Go on, treat yourself to some awesome viewing!



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New news site for Wimbledon Tennis Championships

This site automagically re-publishes news feeds and provides news on the tennis championships - also ideal for browsing on a mobile phone when queuing for your Centre Court ticket!




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New business website produced by TJW Media - Sheepfold Cottage, Manton


This site is a total redesign of a website produced for the owners of this holiday cottage in a delightful part of Wiltshire - contact Sue and Chris via their site to make a booking.

The previous site was a static image and was paid for by bartering the hosting and design costs for a live chicken! One must have been much tastier than the other as both are no more....

This site includes numerous images shown in Flash in a variety of ways and includes a contact form plus a description of the cottage and locality. Should the owners wish it has the capacity to include news or blog items whenever the need arises.
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Makeover for Race Walking Record website

The four year old design of Race Walking Record has been updated - while porting over the existing content - using Word Press.

Word Press seems pretty much a development of RadioUserland which was used before - which pioneerd blogging software - and in some ways seems less powerful, but is far better supported in terms of plug-in tools and design templates.

Software support is non-existent, compared to he personal service provided by RadioUserland, but is still great software, is quick to update and the output looks really neat.

Still work to do - particularly the Blogroll (curiously no support for OPML?), but I can see the software would be great to provide for a client where they want a simple site they can update (or even add functionality) themselves.



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